Cisco @ NRF '09 in New York City

Are your numbers up, or down? That all depends on what you are counting... Now doubt there were fewer attendees at this year's National Retail Federation tradeshow in New York City. But there were also fewer creative attractions and professional presentations as well!   This worked to Cisco's advantage, because they saved money this year by using a Corporate-Fx "Aisle-View" presentation.  AND, they stood-out, by being one of only a handful of exhibitors with excitement and activity in their booth. Keeping in mind that attendance was down, Cisco kept their numbers in-line with only a 2% drop in the number of qualified leads from last year's show! If you are looking for favorable cost-per-lead calculations and increased mindshare over your compitition "Carpe Diem" with Corporate-Fx and our lower cost Aisle-View presentations!